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A store built
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01 · FIRST CONVERSATION
02 · SCOPE & STRUCTURE
03 · BUILD & HANDOVER
Tell me what
Shopify · Store Setup & The Buying Journey
A store built
by a retailer, not just a developer.
Plenty of people can install a Shopify theme. Fewer have spent 25 years watching how customers actually decide to buy, and what makes them come back.
We set up new Shopify stores and improve existing ones, covering store structure, product setup and launch handover, grounded in real commercial retail experience rather than technical ticking of boxes.
- Store structure, product setup and launch handover
- Built around how your customers actually decide to buy
- Scope and price confirmed before work begins
Where we get involved
A Shopify store is more than a theme.
Richard confirms exact scope with you directly. These are the areas most engagements touch.
Product setup & content
Listings, variants, pricing and photography prepared to build confidence at the point of decision.
Checkout, delivery & policies
Shipping, returns and payment information made clear before a customer commits, not after.
Walk the store as a customer
Would you buy from this store?
Most store reviews start with the platform. We start with the shopper: what they need to see, in what order, before they'll hand over their card details.
That's the lens behind every recommendation, whether you're launching new or fixing an existing store.
Starting fresh, or fixing what's there
Two different conversations. Both start the same way.
Starting fresh
Launching a new Shopify store
Structure, product setup and launch handover, built around what you sell and how customers need to buy it. Live in weeks, not quarters.
Improving an existing store
Fixing a store that isn't converting
We walk the store as a customer, find where the buying journey breaks down, and fix the structure, content or checkout that's costing you sales.
Backed by practical AI
Your store can answer questions itself.
The same AI assistants demonstrated on mayneloh.com can sit on a Shopify storefront too, answering product questions, qualifying enquiries and handing genuine leads to you.
What happens when you get in touch
Start small. Be clear about the work.
Tell me what you're selling.
We discuss your products, your customers and whether you're starting fresh or fixing an existing store.
Free, no obligation.
Agree what the store needs.
Structure, product setup, content and any integrations get scoped and priced before work starts.
Price agreed before work begins.
Launch, then hand it over.
We build the store, test it as a customer would use it, then train your team and hand over full ownership.
Your store, your account, from day one.
Before we speak
A few practical questions.
Do we own the store and the Shopify account?
Yes. The store is set up under your own Shopify account from the start. We don't retain access or control once handover is complete.
Can you migrate an existing store to Shopify?
In most cases, yes. Product data, images and content can usually be brought across. We confirm feasibility once we've seen what you're migrating from.
Do you handle custom themes and design?
We assess requirements directly rather than ruling anything out in advance. Custom design work is scoped and priced as part of the engagement.
What about payment gateways and shipping integrations?
These depend on your business, location and providers. We confirm what's needed and set it up as part of the build.
How long does a launch take?
A focused store can often launch within weeks. Timing depends on product count, content readiness and the scope agreed upfront.
What does it cost?
Richard confirms pricing after understanding your products and requirements. Nothing is charged before scope and price are agreed.
A clear first step
Tell me what
you're selling.
Whether you're launching a new Shopify store or fixing one that isn't converting, the first conversation is free and there's no obligation to continue.
Telephone: +65 8453 7610
Direct enquiries. Replies may not be immediate.